Ford has shown the world it is taking electric vehicles seriously, with the brand revealing its EV strategy in a European event. Ford aims to sell a whopping 600,000 EVs in Europe by 2026 and plans to phase out the internal combustion engine altogether by 2035.
“Our march toward an all-electric future is an absolute necessity for Ford to meet the mobility needs of customers across a transforming Europe,” said Stuart Rowley, chair of Ford of Europe.
The brand is set to launch a whopping seven new electric vehicles in Europe by 2024, bolstering its current Mustang Mach-E offering, along with the commercial e-Transit currently on sale. This follows the brand’s 50-billion US dollar investment in the EV world, with the brand forming a specific business unit just for EVs. Ford recently restructured its businesses earlier this month creating distinct divisions for EVs internally. . Ford of Europe chairman Stuart Rowley said the company was “stepping into our future” and “capitalising on our strengths to build a thriving, profitable business, while also doing our part to protect the planet”.
Ford’s investment will go a long way in establishing battery assembly plants in Germany and Turkey to boost EV production in Europe for local customers.
Most of Ford’s upcoming EVs will be the offspring of the brand’s partnership with the German Volkswagen Group. Ford is set to reveal three new EVs in the passenger vehicle space, along with five EV commercial vehicles by 2024. Many of Ford’s upcoming EVs will ride on Volkswagen’s MEB platform, including a new mid-sized SUV and an oddly described “sports-crossover”. We expect this to refer to Ford’s versions of the VW ID4 and ID5 respectively. A Ford Puma EV will also be on offer by the end of 2024.
Ford hinted that the mid-sized SUV crossover will debut in 2022, and come with a 500 km range. Production will start in 2023 at the Ford Cologne Electrification Center in Germany, where the “sports crossover” will be built from 2024. The Ford Puma EV will be built in Craiova, Romania starting from 2024 just like its current internal combustion engine powered sibling which we know and love. Stay tuned to DiscoverAuto as we see which models from Europe are bound for local shores.
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