After 31 consecutive months of negative sales trends, November 2020 New Car Sales have finally spiked, showing healthy sales improvements of 12.4% compared to the same month last year.
It’s been a hard year for industries (and whole countries) around the world, for obvious reasons. But data provided by the Federal Chamber of Automotive Industries (FCAI) earlier this week signaled a promising turnaround, with 95,205 new cars sold in November 2020; marking a strong 10,497 unit increase over November 2019’s count of 84,708.
FCAI Chief Executive Tony Webber said “Recent Australian new vehicle sales have seen 31 months of straight decline. This has been caused by a number of well recognised factors, including the COVID-19 pandemic, and environmental and financial issues.”
“With the Australian economy showing improvement, it’s good news to see new vehicle sales trending in a more positive direction.”
Toyota was November 2020’s top-selling brand, having sold 23,204 units, with Mazda (9,053 sales), Hyundai (6,903 sales), Ford (6,613 sales), and Mitsubishi (5,488 sales) following suit.
Most Popular Manufacturers in November 2020
| Ranking | Model | Sales | Change, over Nov 2019 | Market Share |
| 1 | Toyota | 23,204 | +36.9% | 24.4% |
| 2 | Mazda | 9,053 | +46.8% | 9.5% |
| 3 | Hyundai | 6,903 | +1.2% | 7.3% |
| 4 | Ford | 6,613 | +33.2% | 6.9% |
| 5 | Mitsubishi | 5,488 | -20.0% | 5.8% |
| 6 | Kia | 5,376 | +4.6% | 5.6% |
| 7 | Volkswagen | 3,280 | -16.4% | 3.4% |
| 8 | Nissan | 4,001 | -6.3% | 4.2% |
| 9 | Subaru | 3,203 | +2.0% | 3.4% |
| 10 | Honda | 2,511 | -23.6% | 2.6% |
The Toyota HiLux was the most popular model for the month, having been hustled 5,038 times across Aussie dealerships. A feat that, if left unchallenged come December 2020, would crown it the most popular model of the year – for the fifth year in a row.
Q3/Q4 sales figures for the HiLux might’ve been helped by the much-needed facelift it received back in August this year, which brought along various styling upgrades and improvements to power, safety, and economy.
Filling out second place for the most popular model was the Ford Ranger, with 4,260 sales up its sleeve; followed by the Toyota Rav4, with 3,800 sales; the Toyota LandCruiser, with 2,947 sales; and the Toyota Corolla, with 2,774 sales. November 2020 new car sales figures continue to still be a far cry from what now seems to be the golden age of car buying; the world pre COVID.
Most Popular Models in November 2020
| Ranking | Model | Sales | Change, over Nov 2019 |
| 1 | Toyota HiLux | 5,038 | +33.0% |
| 2 | Ford Ranger | 4,260 | +22.0% |
| 3 | Toyota Rav4 | 3,800 | +64.1% |
| 4 | Toyota Corolla | 2,744 | +24.5% |
| 5 | Toyota Prado | 2,602 | +116.1% |
| 6 | Mazda CX-5 | 2,412 | +39.0% |
| 7 | Isuzu D-Max | 2,095 | +45.7% |
| 8 | Hyundai i30 | 2,047 | -12.5% |
| 9 | Hyundai Tucson | 1,995 | +38.2% |
| 10 | Toyota LandCruiser | 1,981 | +116.0% |
SUVs were the most popular body styles sold in November, with 50,016 sales and a 26.5% month-on-month improvement; followed by the Light Commercial class, with 21,252 sales and 11.5% improvement; and Passenger Vehicle class, with its 20,711 sales and negative -10.1% monthly change.
The Toyota Rav4 was the most popular SUV in November 2020, with 3,800 sales; followed by the Toyota Prado, with 2,602 sales; Mazda CX-5, with 2,412 sales; Hyundai Tucson, with 1,995 sales; and Toyota LandCruiser, with 1,981 sales.
Tony Webber also addressed the positive change in consumption, asking “Why are we seeing an improvement now? We believe there are a few contributing factors, including rising optimism from the Australian public as COVID-19 restrictions ease.”
“This increase in consumer confidence is backed by government support programs during the pandemic, the easing of lending restrictions, and the current competitive automotive market.
“We also believe that, given our inability to travel internationally, many Australians are choosing to purchase a new vehicle and holiday at home this year – and we fully expect to see a notable increase in family driving trips over the Christmas season,” Mr Weber said.
“With this in mind, the FCAI would like to remind all drivers to visit their dealers and ensure their vehicles are in first class condition prior to departing on a road-based family holiday.”
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